This article is the second part of two part series. Read Part 1: Five Ways To Increase Your Value To Clients.
When you first began coaching, your reasons for being in the business probably included wanting to help people reach their health and fitness goals, a passion for teaching and connecting with people, and a desire to share your love of training. We hope that these factors continue to drive you today. But maybe you had to pause and think for a moment about why you got into coaching in the first place, or somewhere along the line you lost your way. This would be perfectly understandable. After all, the life of a coach in today’s world is often far from glamorous. In a perfect world, you’d be able to spend all or at least most of your time on the floor helping your clients get better.
But for most coaches, this is just a pipe dream. Reality involves a broader range of tasks, including logistics like hiring, managing, and paying other coaches and support staff, planning and executing programs, hosting special events and even literally doing the dirty work of cleaning locker rooms, gym floors, and bathrooms. If you’re just starting out, then it’s likely you don’t have systems in place to take care of the mundane yet necessary day-to-day tasks, so you end up doing most of them yourself. Even if you work at or run a more established gym where others are doing more of the minutiae, it’s likely that you still have to do things other than just training individual clients and groups.
As a result, it’s quite possible that the light inside you that used to burn bright for coaching has dimmed a little, or at least you have days where you wonder what it’s all for. Don’t we all?! So what you need to reinvigorate yourself and re-kindle that flame into a fire are new challenges. When we set goals, begin learning new skills, and expand existing ones, we very quickly find that our excitement spreads to other activities as well. As Jerry Seinfeld once said, “You have to motivate yourself with challenges. That’s how you know you’re still alive.” And this is no laughing matter – it’s a growth mindset that will help you retain a purpose-driven outlook every time you come in to coach a session (and do all that other superfluous stuff, too).
One way to test yourself and grow your skill-set is to make a renewed commitment to continual education. We’re not talking about simply attending one-off seminars or events, or pursuing something you’re interested in for a while and then letting it go. Nor is this about accumulating qualifications or letters after your name for their own sake. Rather, you should try to get on a path that will enable you to progressively and continually grow over time, with each new part of the route equipping you with what you need for the next. One way to do so is to enroll in a sequential educational program such as TRX Academy.
Every TRX Education course, from the starter-level TRX Suspension Training Course (STC) to the mid-level Functional Training Course (FTC) to the Group Training Course (GTC) and the Advanced Group Training Course (AGTC), is designed to combine sound theoretical principles with practical application. Evidence-based practice means understanding and considering the quality research in our field, combining it with what you have experienced as successful with your clients (empirical evidence), then curating your knowledge and experience to deliver and communicate to each client the "what-how-and-why" of your system. As we say at TRX, it's not what you know, it's only what you can coach that makes you valuable to your people. And when you can coach something, it gives you the validation and satisfaction of knowing that you've truly learned new skills that’ve advanced your career and made your coaching team better.
Though there is a recommended path through the TRX Academy with certain requirements to move onto the next level as part of a thoughtful and progressive curriculum, coaches have some level of choice and autonomy, too. Once you’ve established a solid foundation on the TRX Suspension Trainer, you can begin integrating the fundamental techniques in a multi-modality environment with groups and individuals of varying skill levels. TRX Education not only gives you a thorough grounding in how to deploy the Suspension Trainer, but also equips you to incorporate other proven products like the TRX Rip and Ultimate Pull-Up and Dip Trainers.
Moving on to the TRX Functional Training Course, you’ll learn to apply foundational movement-based training to kettlebells, barbells, dumbbells, med balls, conditioning/battling ropes, and more. Then there’s the TRX Group Training and Advanced Group Training Courses, which better equips you to coach classes of all sizes. The latter will also give you the distinction of being recognized as a TRX Certified Coach, helping you stand out among your competition. Beyond this, there are also specialized electives that might appeal to you, such as the digital TRX for Yoga and the TRX Sports Medicine Suspension Training Course, which will enhance your client’s post-rehabilitation and injury prevention programs.
“TRX courses push you both physically and mentally, making you go well beyond your comfort zone,” said TRX Master Instructor Rodney Bailey, whose commitment to ongoing self-development has prepared him to live his dream of setting up a functional training gym in Kuala Lumpur, Malaysia. “This makes you a better coach and you also get the never-ending support and unity that comes with being part of the TRX family.”
Rodney’s TRX Education journey has taken him across five continents as both student and coach. Where will yours take you and your training business?