What inspires you? Is there anyone in particular that you aspire to look like, be like or move like? In reality, that is impossible because we cannot be exactly like anyone else. However, we can still look to others for inspiration.
In choosing to be in the fitness industry, I believe we have a responsibility to be great role models who inspire others to want to be better. Todd Durkin, a performance coach who inspires me, says we should work to be “One percent better every day,” and my friend Trevor Anderson, TA, has coined the phrase “BetterEveryDay” as his motto. People hire us and come to our classes for inspiration and direction and that is what we need to do: Bring our best selves, our ‘A’ game, every time.
Regardless of whether you are a personal trainer, teach group exercise or both, ask yourself, ‘What am I doing every day to be a better role model?’ Have you mastered your craft? Are you refining your skills? Are you surrounding yourself with those who force you to be better? Just because you have a role in the fitness industry doesn’t mean you can cruise through your days and take that role for granted. If you approach each day with a mediocre attitude, that’s what will come across to clients, and as a result, you will just be mediocre. You will never be great.
The title of this article hopefully caught your eye. “Spandex is a privilege, not a right” is something I often say during my indoor cycling classes. What I mean by this, is that you have to earn your right to wear the gear. Anyone can buy a cycling jersey or branded gear from TRX, Zumba or Les Mills, but have you put in the hard yards to stand your ground and say, ‘I have earned this!’?
What is the first impression you want to have on clients when you meet them for their first consultation or when they walk into the fitness studio? Trust me when I say, they judge a book by its cover. It is unfortunate, but true. We often don’t have time to build rapport with clients and members--especially in group exercise, as people come and go--and many times we don’t even get to talk to them and get their name. So, I ask you in all honesty, can you stand in front of that class, sit on that bike and whole heartedly say to your clients, ‘Don’t worry, I am here to take care of you and inspire you to be better by everything I say and everything I do!’? If not, you may need to rethink your fitness wardrobe.